News 20 Aug. 2024

Curtis Lawyers Quoted in Business Insider Article ‘Taylor Swift can absolutely sue Trump over the fake endorsement images he reposted. Winning a lawsuit might be harder.’

Curtis was featured in Business Insider this week, highlighting former President Donald Trump’s use of what appear to be unauthorized, AI-generated images of Taylor Swift purportedly endorsing the former president. Business Insider spoke to Curtis Partner, Juan Perla, to gain his legal perspective on how this situation might unfold.

“Swift is from Tennessee, and that state just passed the ELVIS Act, which lets people sue someone for using a deepfake of their likeness for fundraising”, said Partner Juan Perla.

“By suing, Swift may be entitled to a judge’s injunction — at least temporarily — ordering Trump to take the post down”, Perla said.

"But what is more likely to happen first is similar to what Celine Dion did, when she criticized and poked fun at the Trump-Vance campaign for using her ‘Titanic’ theme song at one of their rallies without her permission," Perla said.

To read the full article, please visit Business Insider (subscription required) here.

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